The Innovate Integris logo was developed for Integris Credit Union for an internal campaign giving staff the opportunity to present their ideas for the organization to executive management. The logo's intention was to represent the exchange and portrayal of ideas while still maintaining aspects of Integris Credit Union's brand. Through the use of the lightbulb's symbolism of out of the box thinking combined with the teal and blue colours pulled from Integris' brand guidelines this was achieved.